Audience Development at Freestar
As we head into Q2, let's take a look at what educational resources, content and traffic sessions were created Q1.
Key Contributors
What To Expect in the Coming Months
Q1 sees some of the lowest CPMs of the year (that's industry-wide by the way), while April, May and June have historically more high-points. Tailor your digital strategy to ad revenue seasonality.
But what about traffic
Q2 can include some of the higher traffic months! There are lots of seasonal moments to capitalize on for content creation!
SEO Trends 2022
SEO can seem complicated, so we break it down to what's important, and what you can skip. Content strategy, E-A-T and more!
Are you sizing images correctly for Google Discover? How about for the mobile experience? Watch our Image SEO session to find out.
Images Best Practices
AMP For Publishers
Debunking myths surrounding accelerated mobile pages, while also discussing the benefits of AMP monetization at Freestar.
Stay Connected!
We're always available for SEO support and audience development guidance! Ask your account manager today for an invite to the FreeCollective Slack Channel or for the PW to join the private Facebook group.
Preparing for summer months
Summer months, however, can see more of a lull. Prep now by updating previous top content performers and increasing content production.
Test Freestar's video ad product
Try offsetting the lower CPM or traffic periods by testing Freestar's video adhesion unit. No custom content needed, higher CPMs and easy to remove if you don't like what you see!
From the Freestar Blog
Our goal is to get you the most actionable information on audience growth in the fastest way possible! One way we accomplish that is by publishing content on the blog. Take a look at what was published in the last few months.
A high bounce rate can indicate a poor user experience. Take these steps to optimize.
High quality images can mean more traffic from places like Google Discover and Google Image Search. Make sure yours are up to snuff.
Push notifications are an excellent way to stay top of mind with your audience, and also drive incremental traffic. We launched a push note product last month, let your AM know if you're interested!
Case Studies
We've covered many new audience development strategies in Q1. If you're interested in partnering with us on a traffic growth case study, let your account manager know today!
Talk To Us!
Our audience development services are added-value, next to our world-class publisher monetization technology and impeccable customer support. If you'd like to learn more, let's connect today.
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